Paige Maria Johnston

Personal Brand & Creative Direction

A personal brand built around storytelling, creativity, faith, and meaningful connection.

Paige Maria Johnston became a living case study in what it looks like to build a brand beyond the screen. From developing the overall brand identity and social media presence to creating merchandise, coordinating brand photography, planning events, and producing promotional campaigns, each piece was intentionally designed to feel cohesive while still deeply personal.

The brand expanded into publishing through the writing, design, self-publishing, and promotion of original children’s books—taking projects from an initial idea to a finished product and then building the marketing strategy needed to put them in front of an audience.

Through social media content, speaking engagements, events, merchandise, publishing, and visual storytelling, the brand demonstrates how one clear message can translate across multiple platforms and experiences without losing what makes it human.

Not just content. Not just a logo. A story people can recognize, connect with, and become part of.